Privacy Policies

The protection of your privacy is important to Crown. We take our responsibility to ensure the confidentiality and protection of your personal data very seriously.

The Privacy Policy for our websites and the Privacy Policy for customers and stakeholders are provided below.

 

Privacy Policy for Websites

As of February 2019

This Privacy Policy explains how we process your personal data when you use our websites.

This Privacy Policy does not apply to websites not offered by Crown Gabelstapler GmbH & Co. KG. Please note that we cannot assume responsibility for the content of third-party websites or for their compliance with the requirements of data protection law. Please review the data protection provisions of the other websites. 

 

1. Controller and Data Protection Officer

The controller for data processing on our European country websites (www.crown.com), the Crown Insite Portal (https://customer.crown.com) and our partner website (https://partner.crown.com) is:


Crown Gabelstapler GmbH & Co. KG
Philipp-Hauck-Strasse 12
85622 Feldkirchen, Germany
Tel: (0049) 89/93 002-0.

You can contact our Data Protection Officer at the aforementioned address or at this e-mail-address: EU-DataProtection@crown.com.

 

2. What personal data do we process and for what purposes?

(a) Usage data

During every visit to our websites, webservers temporarily record technical details regarding your computer or device in order to display the content of our websites to you. The processed data contain the IP address, date and time of the call-up, the transferred volume of data and the type of browser used or the operating system of your device. In addition, the individual identifiers for your device (Unique Device Identifiers) and device settings, such as the screen resolution, are recorded when you access our websites with a mobile device. These data are processed for the purpose of contract fulfillment (Art. 6 para. 1 sentence 1 lit. b GDPR), because it is necessary to display the page you have called up. Moreover, it is in our legitimate interest (Art. 6 para. 1 sentence 1 lit. f GDPR) to display the respective website to you.

(b) Data processed during the use of the Crown Insite Portal and the partner website

To register you for the Crown Insite Portal, we process your e-mail address, user name, customer name and password, among other things. In addition, when you use the Crown Insite Portal, the data you provide via Infolink, such as language selection, information about the machines and devices used and performance data about the operators of devices and machines (use, collisions, power consumption, efficiency) is processed.

To register you for our partner website, we process your name, password, contact data, language and dealer name, among other things. If you place orders via the partner website, the content of the order and the delivery address are also processed. When warranty claims, warranty registrations or service requests are submitted, the data provided with respect to the inquiry is also processed.

It is necessary to process your personal data to provide the services we offer and perform the contract (Art. 6 para. 1 sentence 1 lit. b GDPR). 

(c) Data processed during use of the contact form and registration to receive news

When you send inquiries to us using our contact form at www.crown.com, your information on the contact form, including the contact data you provide there, is stored and processed by us for the purpose of processing the inquiry, and in case there are any follow-up questions. When you use the contact form in the Crown Insite Portal, we process the data recorded for your customer account, such as your name, in addition to the aforementioned data. It is necessary to process your personal data for the purpose of contract fulfillment (Art. 6 para. 1 sentence 1 lit b GDPR) in order to process and respond to your inquiry.

In addition to your inquiry, we use your contact data to keep you up-to-date on our products, services and events, if you have given us your consent for this in connection with your inquiry via the contact form at www.crown.com (Art. 6 para. 1 sentence 1 lit. a GDPR).

(d) Cookies and similar technologies

We use cookies to enable you to use our websites and to offer you an optimal user experience. Cookies are small, often encrypted, text files, which are stored in your browser directory and record technical details and information about your use of our websites (e.g. the pages you visited, the settings you made in the menu area, the information you entered on forms).

We use functional cookies to enable you to use our website in a meaningful manner, e.g. to prevent you from having to adjust your settings every time you switch back and forth between different web pages.

In addition, we use analysis and marketing cookies. Analysis cookies enable us to analyze the use of our websites and continuously improve our websites and make them more user friendly. Marketing cookies enable us to display advertising to our users that reflects their interests.

We use the following functional cookies:

  • JSESSIONID
    The websites www.crown.com, https://customer.crown.com and https://partner.crown.com use this cookie to ensure that information does not have to be input again when you switch between different web pages. The cookie assigns a unique identification number to every browser session and stores the information entered by the user. The cookie is used to make the website you have called up readily usable (Art. 6 para. 1 sentence 1 lit. b GDPR). This is also in our legitimate interest (Art. 6 para. 1 sentence 1 lit. f GDPR).

We use the following analysis and marketing cookies or services:

  • Google Analytics
    The websites www.crown.com, https://customer.crown.com and https://partner.crown.com use Google Analytics, a web analysis service of Google LLC with its registered office at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses cookies, which are stored on your computer and enable an analysis of the use of the website. We use Google Analytics so we can analyze our website and regularly improve it. The information generated about your use of these websites is generally transferred to a Google server in the USA, where it is stored. By activating IP anonymization on our websites, the IP address is shortened before being transferred within the Member States of the European Union or in other Contracting States of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Google has subjected itself to the EU-US Privacy Shield Agreement with respect to the exceptional cases in which personal data are transmitted to the USA. The anonymized IP address transmitted by your browser for the purposes of Google Analytics is not combined with other Google data. The legal basis for data processing by Google Analytics is our legitimate interest (Art. 6 para. 1 sentence 1 lit. f GDPR) in the analysis of our website or your consent (Art. 6 para. 1 sentence 1 lit. a GDPR).

    You can prevent the processing of the data collected by the cookies by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
    For additional information, please visit https://www.google.com/analytics/terms/gb.html or https://support.google.com/analytics/answer/6004245?hl=en.

  • Google AdSense
    The website www.crown.com uses Google AdSense, an online advertising service of Google LLC with its registered office at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google AdSense uses cookies that are stored on your computer and collect statistical information about you, which is processed by our advertising partners. We use Google AdSense to present you with advertising that reflects your interests. When you visit our website, Google is informed that you have called up our website. Your data are transferred to the USA and analyzed there. If you are logged into your Google account, your data can be directly attributed to this account. If you do not desire this association with your Google profile, you must log out. It is possible that these data will be passed on to Google contract partners and third parties and government authorities. The legal basis for the processing of your data is our legitimate interest (Art. 6 para. 1 sentence 1 lit. f GDPR) in targeted use of advertising or your consent (Art. 6 para. 1 sentence 1 lit. a GDPR). This website has also activated Google AdSense advertisements by third-party providers. The aforementioned data can be transferred to these third-party providers (identified https://support.google.com/admanager/answer/94149?hl=en).

    You can prevent the installation of Google AdSense cookies by deactivating interest-based ads by Google via the link at https://adssettings.google.com. In addition, you can deactivate the interest-based ads from providers that are part of the self-regulation campaign “About Ads” via the link http://www.aboutads.info/choices. Both deactivation settings are deleted by the deletion of your cookies. In addition, you can permanently deactivate them in the Firefox, Internet Explorer and Google Chrome browsers under the link https://www.google.com/settings/ads/plugin. However, in this case, it may not be possible to make full use of all the functions of this offering.

    You can obtain additional information regarding the purpose and scope of the collection and processing of your data and additional information on your rights in this regard and your browser setting options to protect your privacy at: Google LLC, 1600 Amphitheater Parkway, Mountainview, California 94043, USA; Privacy Policy for Advertising: https://policies.google.com/technologies/ads?hl=en.

  • Google Marketing Platform (DoubleClick)
    The website www.crown.com uses the Google Marketing Platform (DoubleClick), which uses cookies to show relevant ads to the user, improve reports on ad campaign performance or prevent the user from seeing the same ads multiple times. Google utilizes a cookie ID to record which ads are shown in which browser and can thereby prevent ads from being shown multiple times. In addition, with the aid of cookie IDs, the Google Marketing Platform can record so-called conversions, which relate to ad requests. For example, this occurs when a user sees a Marketing Platform (DoubleClick) ad and subsequently calls up the advertiser’s website with the same browser and buys something there. According to Google, Google Marketing Platform cookies contain no personal information. Due to the marketing tools being used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and the additional use of the data that Google collects through the use of these tools, and therefore inform you based on what we know: by incorporating the Google Marketing Platform (DoubleClick), Google is informed that you have called up the relevant part of our Internet website or have clicked on an ad from us. If you are registered with a Google service, Google attributes the visit to your account. Even if you are not registered with Google or have not logged in, the provider may learn your IP address and store it. The legal basis for processing your data is our legitimate interest (Art. 6 para. 1 sentence 1 lit. f GDPR) in the targeted use of advertising or your consent (Art. 6 para. 1 sentence 1 lit. a GDPR).

    You can prevent your participation in this tracking process by suppressing the conversion tracking cookies by making the appropriate setting under the link https://adssettings.google.com to block cookies from the domain www.googleadservices.com. In addition, you can deactivate the interest-based ads from providers that are part of the self-regulation campaign “About Ads” via the link http://www.aboutads.info/choices. Both deactivation settings are deleted by the deletion of your cookies. In addition, you can permanently deactivate them in the Firefox, Internet Explorer and Google Chrome browsers under the link https://www.google.com/settings/ads/plugin. However, in this case, it may not be possible to make full use of all the functions of this offering.

    You can obtain additional information on the Google Marketing Platform under https://marketingplatform.google.com/about/enterprise/ and on the general Google privacy policy at: https://policies.google.com/privacy?hl=en

  • Quantserve
    The website www.crown.com uses Quantserve, a web analysis service of Quantcast Corp., 795 Folsom Street, San Francisco, CA 94107, USA. Quantserve uses cookies to analyze your use of our website and offer target-group-oriented advertising based on this. Quantserve only processes anonymized data. The legal basis for processing your data is our legitimate interest (Art. 6 para. 1 sentence 1 lit. f GDPR) in the targeted use of advertising.

    You can prevent data processing by the cookie by making the appropriate setting under the link https://www.quantcast.com/opt-out/.

    You can obtain additional information on Quantserve at https://www.quantcast.com/privacy/.

You can also deactivate the placement of cookies by appropriately changing the user settings of your browser. You can also configure your browser to only accept certain cookies or to notify you before the placement of a new cookie, so that you can decide in each case whether a cookie is placed. You can find additional information on settings, e.g., in the “Help” section of your browser. Since some of the functions of our websites are based on cookies, we suggest that you accept the cookies on our websites. Otherwise, you may not be able to fully use certain functions of our websites or use them at all. 

Additional information on cookies can be found under: www.allaboutcookies.org.

 

3. What data do we share, with whom and why?

(a) Crown Gabelstapler GmbH & Co. KG is part of the Crown Group headquartered in New Bremen, Ohio, USA. To provide you with our services, we may transmit personal data to other companies belonging to the Crown Group, both within and outside of the European Economic Area (which comprises all the Member States of the European Union and Norway, Iceland and Liechtenstein). The transfer and processing of your personal data is necessary for contract fulfillment, i.e. to provide you with our services (Art. 6 para. 1 sentence 1 lit. b GDPR) or is in our legitimate interest in collaborating with other companies in the Crown Group (Art. 6 para. 1 sentence 1 lit. f GDPR).

The European Crown companies and the Crown Equipment Corporation are joint controllers (Art. 26 GDPR) for purposes of the management of customer data and the conduct of joint marketing activities. You can find the contact data for the companies in Section 1 of our Privacy Policy for Customers, available below. We pass on the personal data of our customers within the Group for the aforementioned purposes. Crown Gabelstapler GmbH & Co. KG is responsible for informing you of your rights as data subjects under the applicable data protection laws and responding to inquiries and complaints. Crown Gabelstapler GmbH & Co. KG is also responsible for responding to inquiries with respect to the exercise of the data subject’s rights. However, you can contact all the European Crown companies and the Crown Equipment Corporation to exercise your rights.

(b) To the extent that we incorporate service providers in the processing of personal data (such as marketing agencies, e-commerce fulfillment partners, market research companies, software, website hosting or other IT services providers), this is only done after concluding a so-called job processing contract in which we require our service providers to comply with the strict data protection requirements of the European Union, to only process personal data for the services requested by us or in accordance with our instructions, and to keep such data confidential.

(c) In other cases, we only disclose your personal data if we are required to do so, for example by law or by official or court order (Art. 6 para. 1 sentence 1 lit c GDPR) or if you want us to do so and have consented to the disclosure (Art. 6 para. 1 sentence 1 lit. a GDPR).

(d) When we send your personal data to countries outside the European Economic Area, which lack an adequate level of data protection, we take suitable measures before each transmission to ensure that your personal data is fully protected at all times, particularly by concluding the standard data protection clauses adopted by the European Commission. Upon request, you can obtain a copy of the suitable and reasonable guaranties we have implemented here: EU-DataProtection@crown.com.

 

4. What rights do I have as a user?

(a) You can exercise your rights under law (Art. 16-21 GDPR) at any time by using the contact data stated above or by sending an e-mail to EU-DataProtection@crown.com. You have the right:

  • to obtain information regarding the personal data that we store about you,
  • to demand rectification of inaccurate data or supplementation of incomplete data,
  • to demand erasure or restriction of personal data relating to you, and
  • to have the data you provided, which we process on the basis of your consent or in the performance of a contract, released to you or a third party in a commonly used, machine-readable format. If you demand the direct transfer of the data to another controller, it will be done to the extent technically feasible.
  • to withdraw your consent to data processing at any time. The withdrawal of consent does not affect the lawfulness of the data processing performed up until the withdrawal,
  • to file complaints with a supervisory authority.
  • to object to the use of your personal data for advertising purposes at any time or to withdraw your consent to this. For this purpose, you can either send us an e-mail to withdraw@crown.com or, for newsletters, click on the appropriate “unsubscribe” link, which is found at the end of every newsletter.
  • You have the right to object to the processing of your personal data in accordance with Article 21 GDPR, to the extent that your personal data is processed on the basis of legitimate interests in accordance with Art. 6 para. 1 sentence 1 lit. f) GDPR, if there are grounds arising from your particular situation. If you wish to make use of your right to object, sending an e-mail to withdraw@crown.com is sufficient.

(b) Keeping your data up to date is important to us. Please let us know if, for example, your contact data change. The best way is to send an e-mail in this regard to EU-DataProtection@crown.com. We will then update your data.

 

5. Duration of data storage

When your data is no longer necessary for the purpose for which it was originally collected and there are no statutory retention periods or other statutory grounds for further retention, your data will be routinely erased. Other grounds for further retention could, for example, be the public interest or asserting, maintaining or defending against legal claims.

 

6. Updating these guidelines

This Privacy Policy is regularly reviewed and updated. You can inform yourself of the latest changes at any time on this page. 

Date of the last update: February 2019.

 

7. Whom can I contact with questions?

If you have questions regarding this Privacy Policy or regarding data protection at Crown, you can contact EU-DataProtection@crown.com at any time.
 

Privacy Statement for Customers and Stakeholders

As of February 2019

This Privacy Statement explains how we process your personal data when you maintain business relationships with us or seek to initiate contracts or when you contact us in some other context or we contact you as part of our marketing measures.

 

1. Controller and Data Protection Officer

The controller for data processing is the respective national company with which the business relationship is maintained or which is contacted or communicated with.

These are:

Crown Gabelstapler GmbH & Co. KG
Philipp-Hauck-Strasse 12
85622 Feldkirchen, Germany
Tel: (0049) 89 93 0020

Crown Lift Trucks S.L.
C/ Sierra de Guadarrama, 94
28830 San Fernando de Henares (Madrid), Spain
Tel: (0034) 902 732 252

Crown Lift Trucks S.r.l.
Via Antonio Pacinotti 28
Cinisello Balsamo (MI) 20092, Italy
Tel: (0039) 02 99 19971

Crown Lift Trucks Ltd.
Rutherford Road
Basingstoke, Hampshire, RG24 8PD, United Kingdom
Tel: (0044) 845 850 92 76

Crown Handling NV
Satenrozen 12
2550 Kontich, Belgium
Tel: (0032) 3 450 71 71

Crown Intern Transport BV
Damsluisweg 75
1332 EB Almere, Netherlands
Tel: (0031) 36 549 41 80

You can contact our Data Protection Officer at the address of Crown Gabelstapler GmbH & Co. KG or at this e-mail address: EU-DataProtection@crown.com.

The aforementioned Crown companies and Crown Equipment Corporation, 44 South Washington Street, New Bremen, Ohio, USA 45869, are joint controllers (Art. 26 GDPR) for the purposes of managing customer data and conducting joint marketing activities.

 

2. What personal data do we process and for what purposes?

(a) Data for concluding a contract and for pre-contractual contact

When you enter into a business relationship with us, i.e. conclude contracts with us or contact us to initiate a contract or take pre-contractual measures, we process your name, contact data, company name and the information about the products needed, ordered or of interest to you in our customer relationship management system. We process your company name, and, if necessary, your name, your banking data as well as the amounts payable for purposes of billing and processing payments. This can include personal data.

It is necessary to process these data to perform the contract or to take pre-contractual measures (Art. 6 para. 1 sentence 1 lit. b GDPR).

(b) When you contact us

When you contact us by phone, e-mail or in some other manner, we process and store your information, including your contact data for the purpose of processing the inquiry and in case there are follow-up questions. It is necessary to process your personal data for contract fulfillment (Art. 6 para. 1 sentence 1 lit. b GDPR) to process and respond to your inquiry.

(c) Marketing

We offer marketing and information services and other comparable services. When you use these services, we send you the relevant material by e-mail or contact you by telephone. We process your personal data, particularly your contact data in this context, on the basis of our legitimate interest in informing you about our products and services and optimizing our offerings (Art. 6 para. 1 sentence 1 lit. f GDPR). To the extent that your consent is necessary in order to make contact, we obtain it separately (Art. 6 para. 1 sentence 1 lit. a GDPR).

We may also telephone you to inform you of new products or products of interest to you. In doing so, we process your contact data and, if appropriate, the information on your product preferences on the basis of our legitimate interest in informing you about our products and services and optimizing our offerings (Art. 6 para. 1 sentence 1 lit. f GDPR). To the extent that your consent is necessary in order to make contact, we obtain it separately (Art. 6 para. 1 sentence 1 lit. a GDPR).

 

3. What data do we share, with whom and why?

(a) Your controlling national company is part of the Crown Group headquartered in New Bremen, Ohio, USA. To provide you with our services, we may transmit personal data to other companies belonging to the Crown Group, both within and outside of the European Economic Area (which comprises all the Member States of the European Union and Norway, Iceland and Liechtenstein). The transfer and processing of your personal data is necessary for contract fulfillment, i.e. to provide you with our services (Art. 6 para. 1 sentence 1 lit. b GDPR) or is in our legitimate interest in collaborating with other companies in the Crown Group (Art. 6 para. 1 sentence 1 lit. f GDPR).

The European Crown companies and the Crown Equipment Corporation are joint controllers (Art. 26 GDPR) for purposes of managing customer data and conducting joint marketing activities. You can find the contact data for the companies in Item 1. We pass on the personal data of our customers within the Group for the aforementioned purposes. Crown Gabelstapler GmbH & Co. KG is responsible for informing you of your rights as data subjects under the applicable data protection laws and responding to inquiries and complaints. Crown Gabelstapler GmbH & Co. KG is also responsible for responding to inquiries with respect to the exercise of the data subject’s rights. However, you can contact all the European Crown companies and the Crown Equipment Corporation to exercise your rights.

(b) To the extent that we incorporate service providers in the processing of personal data (such as marketing agencies, e-commerce fulfillment partners, market research companies, software, website hosting or other IT services providers), this is only done after concluding a contract in which we require our service providers to comply with the strict data protection requirements of the European Union, to only process personal data for the services requested by us or in accordance with our instructions, and to keep such data confidential.

(c) If you have questions about one of our products or if you request brochures on our products, we reserve the right to forward your inquiry to a distributor near you so it can can attend to your concerns in a targeted manner and provide you with the desired information. We have a legitimate interest in sending your personal data to our distributors to attend to your concerns in the best possible manner (Art. 6 para. 1 sentence 1 lit f GDPR).

(d) In other cases, we only disclose your personal data if, for example, we are required to do so by law or by official or court order (Art. 6 para. 1 sentence 1 lit c GDPR) or if you want us to do so and have consented to the disclosure (Art. 6 para. 1 sentence 1 lit. a GDPR).

(e) When we send your personal data to countries outside the European Economic Area, which lack an adequate level of data protection, we take suitable measures before each transmission to ensure that your personal data are fully protected at all times, particularly by concluding the standard data protection clauses adopted by the European Commission. Upon request, you can obtain a copy of the suitable and reasonable guaranties we have implemented here: EU-DataProtection@crown.com.

 

4. What rights do I have as a user?

(a) You can exercise your rights under law (Art. 16-21 GDPR) at any time by using the aforementioned contact data. You have the right:

  • to obtain information regarding the personal data that we store about you,
  • to demand rectification of inaccurate data or supplementation of incomplete data,
  • to demand erasure or restriction of personal data relating to you, and
  • to have the data you provided, which we process on the basis of your consent or in the performance of a contract, released to you or a third party in a commonly used, machine-readable format. If you demand the direct transfer of the data to another controller, it will be done to the extent technically feasible.
  • to withdraw your consent to data processing at any time. The withdrawal of consent does not affect the lawfulness of the data processing performed up until the withdrawal,
  • to file complaints with a supervisory authority.
  • to object to the use of your personal data for advertising purposes at any time or to withdraw your consent to this. For this purpose, you can either send us an e-mail to withdraw@crown.com or, for newsletters, click on the appropriate “unsubscribe” link, which is found at the end of every newsletter.
  • You have the right to object to the processing of your personal data in accordance with Article 21 GDPR, to the extent that your personal data are processed on the basis of legitimate interests in accordance with Art. 6 para. 1 sentence 1 lit. f) GDPR, if there are grounds arising from your particular situation. If you wish to make use of your right to object, it is sufficient to send an e-mail to withdraw@crown.com.
  • To assert your rights, merely send an e-mail to EU-DataProtection@crown.com or use the other contact data provided above.

(b) Keeping your data up to date is important to us. Please let us know if, for example, your contact data change. The best way is to send an e-mail in this regard to EU-DataProtection@crown.com. We will then update your data.

 

5. Duration of data storage

When your data are no longer necessary for the purpose for which they were originally collected and there are no statutory retention periods or other statutory grounds for further retention, your data will be routinely erased. Other grounds for further retention could, for example, be the public interest or asserting, maintaining or defending against legal claims.

 

6. Updating these guidelines

This Privacy Statement is regularly reviewed and updated. You can inform yourself of the latest changes at any time on our website. 

Date of the last update: February 2019.

 

7. Whom can I contact with questions?

If you have questions regarding this Privacy Statement or regarding data protection at Crown, you can contact EU-DataProtection@crown.com at any time.