Established in 1995, General Carrying is a family-owned 3PL business. Initally operating as a freight company running between Sydney and Perth, the company has built a good reputation by creating value for their customers. Additionally, it now operates in Melbourne, Brisbane and Adelaide offering services including warehouse and logistics management, transport and distribution.
Experiencing rapid growth, General Carrying needed to face up to the challenge of increasing its warehouse volume and make its existing space as efficient as possible.
Struggling with the performance and reliability of its existing forklift fleet, the company needed to upgrade its equipment. When assessing what to buy, it needed to find the right balance between maximising warehouse volume, flexibility and minimal lead times to be able to offer its customers good value.