Great Lakes Foods is a wholesale grocery distributor serving Wisconsin, Illinois, and Michigan. Its 300,000 square foot warehouse delivers dry, refrigerated, and frozen goods to up to 70 grocery stores each night. It uses lift trucks in every phase of its operations, including PE Series double and single pallet trucks and RR Series reach trucks in its warehouse, as well as WP Series pallet jacks on each delivery truck for drivers to utilize on deliveries.
Because so much of Great Lakes Foods' business depends on reliable lift trucks to move groceries, getting dependable machines quickly is imperative to its operations. As machines age and negatively impact productivity, they need to be repaired or replaced promptly to keep business moving. The company's business also fluctuates seasonally, with an increase in summer employees leading to an increased need for lift trucks. When Great Lakes Foods picked up an additional 30 grocery store customers with only a month to prepare to service them, it needed more equipment even faster.