Universal Pure

Crown’s PE Series Pallet Trucks Maximize Operator Comfort and Control



Founded in 2001, Universal Pure provides high pressure processing and cold storage solutions for food and beverage manufacturers and other grocery and retail customers across the United States. At its busy Lincoln, NE facility, Universal Pure is responsible for 47,000 chilled and frozen pallet positions totaling more than 670,000 square feet of warehouse space.


“When the operators are using the Crown PE Series, they are pleased with the design, pleased with the strength of the machine, and pleased with the durability. Going in and out of trucks, they feel less rattled, less beat up at the end of the day.”


De’Nell Beard

Warehouse Manager – Universal Pure

Universal Pure Warehouse Manager